No clear plan
Posts and ads went out without a goal behind them.
The system starts with a 90-day plan, and every month ends with a one-page report.
Work
The work so far, shown honestly
Jade Horizon is new. Instead of borrowed logos or made-up numbers, here's the experience behind it, the brand I built for it, and the space where my founding clients' results will go.
Experience
Four businesses, one industry
Client names are kept private.
- 01A cleaning companySocial media marketing manager
- 02A pest control companySocial media marketing manager
- 03A software platform for pest control companies and property managersSocial media marketing manager
- 04A commercial janitorial companyFirst independent client
Lessons
Three gaps I kept seeing, and how the system closes them
No steady supply of photos and content
Busy owners had no time to send them.
One photo session at the start, then I create fresh ads every month.
No way to measure results
Nobody could say what an enquiry actually cost.
Every enquiry goes in a shared sheet, and you see your cost per enquiry each month.
My own brand
The best proof I have today: my own brand
Before asking anyone to trust me with their brand, I built my own from scratch: the name, the eclipse mark, the colours and type, the social profiles, and this website.
You're looking at it
This website
Designed, written and built for Jade Horizon, with the horizon artwork, motion and pricing you've just scrolled through.
Every piece above was made for Jade Horizon itself.
Case stories
Reserved for my first 3 clients
Each founding client gets a case story here, with their permission: the problem, what we did, and the real numbers.
Case story 01
For a GTA home service business
- Problem
- What we did
- Results
Available to a founding client who signs by January 31, 2027
Case story 02
For a GTA home service business
- Problem
- What we did
- Results
Available to a founding client who signs by January 31, 2027
Case story 03
For a GTA home service business
- Problem
- What we did
- Results
Available to a founding client who signs by January 31, 2027
Could your business be the first case story?
Start with a free 20-minute audit of your website, Google profile and ads, with 3 fixes you can make this week.